18 January 2017 
Matt Sisson, Projects and Membership Manager
Most people who work in universities have an understanding of the fantastic work that their institutions do – in contributing to the lives of its students, the local community, and the wider economy. While the result of all the little conversations with friends about the work that we do and the benefit of the university sector will undoubtedly make a positive impact when taken together, it also can’t hurt to take a more deliberate and collaborative approach, especially considering the current external challenges.
On that note, Universities UK is planning a week of communications activity, primarily around social media, from 23rd-27th January. Each day in the week will cover a different ‘impact’ that the sector has on the UK, and UUK would like as many people as possible to join in. The topics are:
UUK is asking everyone to consider using social media platforms to promote their institution’s impact on any/all of the five themes, remembering to use the hashtag #UniversityImpact.This could just be a single tweet, or direct contact with a high-profile individual who you may know – whether academics, alumni, local politicians or partners, or others – or asking your university department or team to get involved.
In addition to your own posts and tweets, please feel free to tweet or retweet the UUK ‘impact’ infographics. UUK has compiled a set of infographics which you can download to use for each theme (there’s also an existing video on the impact of universities across all areas). Please contact Ian Morton (020 7419 5424) at UUK if you have any queries.
